Indie Software Studio
Apps built by softDev23
Software built to solve real problems and feel good to use. iOS apps and free web tools now, more on the way.
The Lineup
Three apps, one focused studio
Each app is a small, polished tool, shipped and improved in public.
Habitual
The Grand Journey
Build habits through a calm, game-like adventure that grows with you.
iOSView app
Mana
Focus Evolved
Turn deep work sessions into visible, measurable progress you can feel.
iOSView app
Think Drink
Water Tracker
A simple, friendly nudge to stay hydrated, minus the guilt trips.
iOSView app
Free tools
Free tools for a calmer brain
Small, free web tools I build alongside the apps. No login, no charge.
PluckBuild a dopamine, self-care, or coping menu in two minutes.Open Pluck →Brain DumpEmpty your head fast. A calm, no-login place to dump every thought.Open Brain Dump →
See all tools →
Build in Public
Shipping 10 products, in the open
Tracking the challenge and writing about the craft as it happens.
Challenge Status40%
4 / 10 Products Shipped
The Build-in-Public Blog →
Raw blueprints, SwiftData deep-dives, and honest indie lessons.
Building a small, sustainable software studio in public.
Follow along, or get in touch about the work.